Odell Park Lodge, Fredericton
8:30 - 4:30

mindthegapHow we can engage new audiences in climate action

In this interactive evidence-based workshop, climate communication expert George Marshall will share key insights from global research on climate change communications that engages a broad spectrum of perspectives and political ideologies. George will provide workshop participants with practical advice on how to reach beyond the usual suspects and engage new audiences in climate action/conversation. While many of us have dedicated our lives to sustainability education and communications, we often struggle to talk about climate change with others, and much of climate change communications is not only ineffective but counterproductive. This workshop will enhance our capacity to overcome these communication failures.


Working with municipalities

In this interactive workshop, environmental groups will share their stories – the good, the bad, and the funny – about working with municipalities.  In an informal, peer-learning format, explore the benefits of working with your municipality and how to avoid potential pitfalls.  Explore upcoming opportunities for environmental groups to position themselves for meaningful work – and funding – by working at a municipal level.  This workshop will enhance our capacity to work with municipalities to advance environmental work at the local level.

This workshop is open to representatives of NBEN member & associate groups only and is targeted specifically at those with program management and/or communications responsibilities. 



8:30-9:00 Registration  

Welcome & Introductions

9:15-12:30 Mind the Gap: How we can engage new audiences in climate action George Marshall, Climate Outreach Climate communication expert
12:30-1:15 Lunch  
1:15-1:35 Working with Municipalities: The Shediac Bay Water Quality Case Study Rémi Donelle, Shediac Bay Watershed Association

Julie Cormier, Vision H2O
1:35-1:55 A Municipal Perspective Megan Mitton, Councillor, Town of Sackville (to be confirmed)
1:55-2:10 Putting Things in Context: RSCs Sabine Dietz and Adam Cheeseman, Nature NB

Roberta Clowater, Canadian Parks & Wilderness Society – NB Chapter
2:10-4:15 Working with Municipalities: Pitfalls and Opportunities Serge LaRochelle, Groupe de développement durable du Pays de Cocagne

Francine Levesque, ÉcoVie

Denise Melanson, Council of Canadians – Kent County Chapter

Simon Mitchell, Meduxnekeag River Association

Graeme Stewart-Robertson, ACAP Saint John

Ben Whalen, Kennebecasis Watershed Restoration Committee
4:15-4:30 Working with Municipalities: The Provincial Picture  
4:30 Adjourn  
Le changement climatique ouvre les portes